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Durapak Supplies

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General

Shaping Up: Finding the Best Product Packaging

Packaging serves an important role in bringing a product to market – it helps shield its contents from dust and debris, it displays the product to catch customers’ eyes and it gives retailers a uniform casing to line and stack on shelves. Did you know it can also make a product look more luxurious or fun? Shaped plastic boxes add an additional dimension to your product marketing that can be appreciated with just a glance. Here are a few ideas for incorporating plastic packaging into your product line:

Seasonal Delights

Imagine a gentleman visiting his beloved on Valentines day. In one hand, he has a bouquet of roses. Under the other arm, he has carefully tucked a box of chocolate truffles. What shape is that box of chocolates, in your mind’s eye? Heart shaped, of course! The shape of packaging has a distinct impression on customers, such as this heart-Valentine connection. Cone-shaped plastic boxes can, depending on contents, evoke the feeling of a ritzy Wedding reception or an ornately decorated Christmas tree. Your seasonal product will get an instant boost of recognition with coordinating shaped plastic packaging around it.

Invite the Eye

Elegant products benefit from rounded edges, which make packaging solutions like clear plastic PVC pillow boxes an excellent choice for slender products. Have something a little wider to package? Try the purse-like silhouette of a square favor PVC box, which invites the customer to pluck the handle and explore the product inside. Easy to customize by adding a twist of colored ribbon and a hang tag, these plastic product containers allow items to be shown at every angle, increasing buyer interest. Depending on your needs, these plastic boxes can be used on their own, or to protect and show off smaller items inside gift baskets or special sets. That is why the boxes are also widely used for party favor, wedding favor, baby shower and invitation.

Fill It Up

Selling items like potpourri that rely on visual appeal? Cylinder plastic boxes can help you reduce shelf space waste while showing off your product to customers. A novel way to display the various colors and textures of your product, this type of packaging also carries a strong novelty appeal, turning it into an excellent register-side impulse buy. Try stocking your beautiful new cylinder-packaged products alongside complementary products to interest your customers in gift sets and special deals.
Pairing the right plastic box shape and item can be tricky, but once you’ve made a customer-appealing match, you’ll start to see benefits in your bottom line. Spice things up with your packaging by experimenting fun and memorable shapes in boxes, cases and more.

Categories
Boxes and Cases

Versatile Boxes

It is wise to purchase pillow boxes wholesale. It isn’t likely that you will only need one or two of them. Purchase a large box of 24 or even 50 pieces to serve all your intended purposes. Pillow boxes are easy to put together by folding a couple of flaps. They are light weight and see through which makes them very practical. These boxes are inexpensive, especially when purchased in wholesale quantities. If you have something you need to display, store, or keep safe, consider purchasing a number of pillow boxes.

clear plastic pvc pillow box

These boxes are nice for small boutiques. If you run your own small town store and need something clear to display items in, think about a pillow box. It can be hung on a peg board for display or laid on a shelf. Either way, your customers will see what you have without feeling the need to open the box. If your boutique is small, you likely have very little storage space. Pillow boxes are shipped flat making them easier to store because they take up less space. They will be on the back shelf waiting for you to put together and then filling in.

Another reason to purchase pillow boxes wholesale is to keep your craft, office, or school supplies organized and visible. This is especially important if you have kids who love to do art projects. They won’t have to open boxes, cans, or containers looking for supplies. Place markers, glue sticks, glitter, and stickers in their own pillow boxes. The clear containers will make it easy to find what is needed rather than leaving a mess behind. They can be hung up or stored in a drawer. The convenience is easily adapted to your craft room or storage space.

There are many reasons to purchase pillow boxes wholesale . They are a great product that is versatile and adaptable. These boxes are a popular buy for many different people and businesses. The price is low and that is always a bonus for any purchase. Think about your storage or display needs and consider purchasing a wholesale order of 50 pillow boxes. They will save you time and money and also help to keep your space organized.

Categories
General

The Benefits of Translucent Packaging

Customers are naturally curious about products, and with the wealth of options available in most product categories today, companies are eager to innovate in order to stay competitive. The natural solution to leveraging consumer wants with industry needs is translucent packaging, which safeguards product integrity without compromising product showcasing. See-through packaging materials help keep a product relevant and accessible to the consumer, even in crowded aisles. There are a variety of ways to achieve this see-through success in your packaging:

1.) PVC Box
An excellent choice for one-piece, ready-built products, a clear PVC box can be customized to show the product from all 6 sides, front-facing alone or any combination between. This type of packaging approach encourages the customer to pick up the box and look at the product more closely, as well as familiarizing new customers with your concept each time they pass by. This passive visual access builds brand recognition, making each member of your “audience” more likely to choose your brand the next time they need a product from your niche.

2.) Shrink Bags
In the consumables category, it’s hard to beat shrink bags for communicating “freshness” to your customer. This type of product packaging mimics home practices – pressing the air out of zip-top bags when storing leftovers – which in turn triggers familiar positive concepts: frugality, smart use of food, portion control and longer “shelf life” within the kitchen. Shrink bags allow your customers to see the compelling aspects of your consumable product as well – the color of the spices, the whole grains, the fine mill of a mix. These visually attractive components unlock taste and sense memories within the brain, stirring hunger not only for your product, but for your brand. Please be noted that there are two kinds of shrink packaging materials, while polyolefin is FDA approved for direct food contact, PVC is approved for secondary food contact only, that means, fruits or vegetables have to be washed before consumption.

3.) Shrink Film
Shrink film can be used in hybrid packaging solutions, helping to hold small components in place for both packaging cleanliness and reduction of damaged or broken units. This see-through material holds tight without inhibiting display or leaving behind a sticky residue the way packaging tape might. Your customer enjoys a premium unboxing experience, associating that quality with the product they’re retrieving. Your company doesn’t have to deal with excessive returns from packaging damage, ensuring that your lines stay where they need to: on the shelves, in full view of your target demographic.
No matter which method or combination of approaches you choose to display your product within its packaging, using translucent materials will help you eliminate barriers – both physical and metaphorical – between your marketing and your customers. Clear packaging is associated with honesty and (literal) transparency, and that alone may be enough to send some indecisive customers over to your brand. You’ve got a modern product – or at least a modern take on it – so it’s time to bring your packaging up to date as well. Add in translucent features to your existing packaging or redesign it altogether; the end result is likely to be enthusiastic reception out in the market.

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