Category: Packaging Materials

Stores and online shops seem to have reduced the use of paper and bows because shoppers prefer a simple gift box. Most online giants offer their packaging solutions in small pouches which are found in many colors such as green, red, blue, or silver, with a tie on top and are categorized based on size and weight. The pouches can be used on transit and can be re-used

Most companies prefer to use the gift bags because they are environmentally friendly. Wrapping gifts in an elaborate manner with all the perfect folds and fancy bows may indicate the old way of doing things. Today holiday shopping is rather convenient and with the speed at which online retailers offer fast, free delivery with other stores streamlining the checkout process. The speed for completion and the ease within which brings down the cost of gift-wrappings in clear gift boxes.

This has led to many stores charging more for other alternatives such as decorated boxes, or a ribbon with a company logo embossed on it. Therefore, gift buyers have no option but to settle on the simple wrapping, which is applicable in almost any occasion. The good things about these boxes are the options available for customization.

Some may not want to worry so much about the gift-wrappings as long as it is something that blends with the occasion.

Sometimes going to get a gift from the shop may not get the kind of wrapper that you find appropriate, so you end up buying materials that will get you closer to a DIY gift wrapper.

Some retailers see sense in offering clients clear gift boxes alongside a ribbon with a sticker and the brand logo without passing the cost to the buyer. However, if you opt for an online purchase, you will be paying for a cover fee. Retailers who decide to charge their clients for gift wrappers have seen their sales go down. However, if they charge a reasonable fee, they are likely to break even.

Some gift wrapping ideas like a black ribbon with a glossy texture wrapped around a gift package can also be a gift in itself. Some choose to wear the gift in the hair, around the neck, or anywhere a lady would find appropriate. Nevertheless, not all gift-wrappers and ribbons can be thrown away. There are other creative ideas that other kinds of wrappings can be utilized at home or on another occasion.

Secrets of a Professional Gift Wrapper

Wrapping paper in gift boxes seems like a strange tradition, but wrapping gifts have been with us for many years, and the best way to keep up the tradition is to make sure you do it right.

Use high-quality supplies

Buy gift wrappers that are easy to manipulate and work on while on a flat surface, use a thick matte wrapping paper

Use a Double Sided Tape

Using a double sided tape ensures that no tape is visible after wrappings the box.

Go for Clear Gift Boxes

Wrapping in clear boxes shows an extra degree of thought and the recipient can use it especially the nice glossy ones.

Shrink wrapping is a general term that is commonly used to describe transparent packaged products. Most people are not aware that it comes in various different sizes and is used to package millions of different goods across the globe. Business owners, regardless of experience, are generally stumped in terms of which kind of packaging to buy for their products. Allow us to help you find possible solutions for your product or products’ packaging.To better understand which goods go with which packaging, here are all the kinds of shrink wrapping as well as a list of products that they are most recommended for.

1. Shrink Banding

Shrink banding is generally made of PVC and is used with bottles as a seal to be sure that they never get opened at any point in the shipping process.

• Alcohol
• Bottled beverages
• Contact solution
• Cosmetics
• Hot sauce
• Lemon juice
• Liquid-based medicines
• Liquid soaps
• Mouthwash
• Pet sprays
• Salad dressing
• Shampoo

2. Shrink Sleeves

Shrink sleeves are shrink wrapping supplies that are pre-cut shrink tubing that slides over bottles and jars. These sleeves are ideal for printing graphics and labels onto, but they warrant fully customized orders with specified requirements necessary to start production. Basic, clear PVC sleeves are cut down to size from existing rolls of tubing, and are easier available than custom sleeves.

• Bundled products
• Bottled medicine
• Canned juices
• Cleaning supplies
• Condiments
• Dairy products
• Energy drinks
• Hair spray
• Jarred goods
• PostersSeasoning
• Sports drinks

3. Shrink Bags

Shrink bags are shrink wrapping supplies that have 3 closed sides to them. Sellers are to insert products into pre-created bags and are to seal the opening of the bag with a sealer. These bags are either made of polyolefin or PVC shrink film.

• Baked goods
• Books
• Business cards
• CDs
• Dog treats
• DVDs/Blu-Rays
• Electronics
• Gift baskets
• Jewelry
• Marketing collateral
• Paper
• Petri dishes
• Printed stationery
• Skin care products
• Soap
• Surf waxToysVideo games

4. Shrink Bundling Wrap

This shrink wrap comes in a 2-mil thickness or more. This kind of film is commonly made of a polyethylene shrink film that is single-wound, which means that it comes flat off the roll.

• Bottled water
• Bundled firewood
• Bundled metal products
• Canned goods
• Hardwood floorsLumber
• Power tools
• Shelving
• Soda pop
• Sporting goods
• Tile
• Wholesale/bulk shipments

5. Shrink Tubing

Shrink tubes have two sides that are closed, and are available in continuous rolls. Shrink tubing is somewhat similar to shrink sleeves, but are more often sold in continuous PVC rolls that are transparent.

• Beauty products
• Candles
• Flexible hosing
• Jars
• Long canned goods
• Metal pipe
• Pens
• Plastic tubingPVC pipe
• Small rugs and towels
• Trim and molding

6. Centerfold Shrink Wrap

This type of shrink wrap is the most popular form. This wrap is folded in half, and wound up in a roll. A crease is then created to form a pocket, where the product is placed into. Most machinery created this kind of film.

• Arts and crafts
• Baked goods
• Beauty products
• Bedding
• Board games
• Brochures
• Computer software
• Cosmetics
• Cutting boards
• DVDs/Blu-Rays
• Electronics
• Magazines
• Picture frames
• Protein bars
• Replacement parts
• Shoes
• Sidewalk chalk
• Small products with a backer board
• Video games

Not only is shrink wrapping affordable, but it is also a professional means to package goods from small businesses to larger corporations. The products that you are selling are likely bundled, come in irregular shapes, or are heavier than expected, so it is very important for you to find the right type of shrink wrapping for it before you move forward with the production of your goods.

Starting a business can be overwhelming especially when you are starting out. There is so much to think about, from your staff down to your retail shipping supplies. Your initial action would be to seek help from experienced professionals who have been in the industry long enough to build a reputation. This is why we are to help.

Packaging is important to every business. It is an aspect of your branding. This post is about the necessary materials you might need. In a recent study, it was found out that packaging is more convincing than TV ads and online reviews! Additionally, customers will most likely feel assured if the products are packaged nicely.

Shopping Bags

Shopping bags are the most basic packaging every business should have. Sure, you can find shopping bags out there with a clean solid color but have you ever thought you could actually personalize your shopping bags? When you customize your packaging, you are helping yourself get your brand out there.

Majority of shoppers will most likely reuse shopping bags in one way or another. They can stroll the streets carrying your branded shopping bag.

That is already marketing without your effort!

Variety of Boxes

If you are selling items that are quite heavy and large, you would need more than just a shopping bag. Boxes offer added protection to items that need more care. Remember, you can also customize these boxes to carry your brand. There are a lot of boxes in different sizes, shapes, and uses. Among them are:

Flower boxes

Jewelry boxes

Gift card boxes

Designed corrugated boxes

Apparel boxes

It is also important to choose the right materials your boxes are made of. This depends on the type of product you will put inside. Additionally, you can also have boxes designed for specific holidays and events too.

Bows and Ribbons

Packaging is not complete without some sort of a striking topping. Colored, printed, or patterned ribbons does not only make the packaging more beautiful. It also gives the impression that you pay attention to even small details. Plus, it also adds to your branding efforts. There are many varieties of ribbons to choose from. It includes jute cords, ribbons, and shiny bows.

Price Tags and Labels

Pricing your products is a given fact if you are starting a business. Actually, pricing is another aspect of packaging that many businesses still fail to notice. Remember, even if you have an exceptional product, your customers would be hesitant to buy if the price is not displayed properly. If you want to increase your sales, you should start looking for pricing tags and labels.

There are removable price tags. They are easy to remove on the products if you need the products to be free from unwanted paper bits. You can also use variety price labels or tags and other retail shipping supplies.Just remember to add a price marker, so the process is quick and easy.

One of the most efficient and effective ways to store or preserve various products is by using vacuum packaging. It is one standard method that is used widely in both residential as well as a commercial setting to protect food.

Vaccum heat sealer is one of the best equipment or device that you can find in the market. The price of the sealer varies as per the model, features, quality and the size of the machine. You should carefully assess and select one that best suits your requirement and need. You should not buy a device without checking the features that are available.

You get to enjoy several benefits when you use them to vacuum pack the items. Here are few of the excellent benefits that you will get.

Boosts the Shelf Life of a Product: It is essential for you to use vacuum packaging as it will increase or raise the shelf life of a product. It will significantly increase the product life by 50% to 400%. The crucial element that determines this factor is, however, the device and the method that you use to seal the product.

Most importantly it helps in preventing the growth of the mold and bacteria on the food. When you seal the food product correctly, it will remove the oxygen from the pack. Bacteria or mold does not grow when there is no oxygen present in the package.

Hence, you can display specific products on a shelf for a longer duration of time. You do not have to worry much that they will spoil soon. Most importantly it will also not allow your food to get freezer burn or dehydration. You will encounter this condition only when the food gets in touch with air.

Food Taste Better:It would be irritating to eat food that does not have taste, mainly when they are not vacuum packed. But when you vacuum seal meat or a food product, it will hold on to its flavor, moisture and the juices. It means food tastes delicious when you open the package and then cook and eat.
You will not find any difference in the taste as a result of it. The best part about vacuum sealing a food product is that it will not smell bad and the food does not change color.

Great Way to Reseal: If you tear the package, you do not have to worry too much. When you have a vacuum sealing device, you can reseal the products without throwing them off. It is one great equipment that most of the retail stores should have it in their shops.

Besides meat, you can use vacuum sealers to pack chips or the snacks with ease. They last for a more extended period when you do this thing. Many people pack these stuff and forget about them. You should, however, note the date when you packed the item and should do your best to sell them soon.

These are some of the outstanding benefits that you get when you buy the best vacuum heat sealer.

Wrapping pallets by hand may be the cheapest way to secure goods with shrink wrap, but you could get through by using a pallet wrap dispenser instead. By purchasing a wrap dispenser to apply plastic onto your pallets, you will quickly realize how making the switch to tool-assisted shrink wrapping is absolutely necessary and worth the investment. Here are 5 reasons why.

Great packaging every time

Wrapping a pallet in plastic using a pallet wrap dispenser will always produce a product that looks neat and professional. If you stick to wrapping by hand, you are sure to make mistakes that will make your wrap on your pallet look unkempt and uneven. You would like to have your pallets looking professional so that you maintain a sophisticated image for your customers when they see your pallet come into their warehouse.

Train employees how to do it right.

When done incorrectly, applying wrap by hand might crush or shift the box at any given phase of transportation. Employees who learn how to use a pallet wrap dispenser will eliminate many errors they might create if they were to wrap a pallet manually. Wrapping dispensers are easy to use and require no licenses to operate, so any employee could be capable of professionally wrapping your pallets for you.

Keep employees free of pain.

When not done correctly, wrapping a pallet by hand will create or aggravate back pain in an employee. There are many phases of the wrapping process where wrapping a pallet causes tension for other muscles in your body as well. When employees get aches in their back, neck, arms, and legs, their productivity levels may stagger. There are many injuries that are possible by wrapping a pallet by hand as well, and as you may know, you cannot afford having an employee take time off. By using a wrap dispenser, wrapping pallets requires less demand from your body, sparing you of possible pain later on in the day.

Conserve your film.

While it is important that pallet wrapping ensures that your products get to the customer in one piece, you would also like to spend the least money possible. There are many plastic wraps you can use that are durable and can hold up on any sized load you might have on a pallet. When you use this wrap with a wrap dispenser, you will notice that you will end up using much less film compared to wrapping a pallet by hand. Therefore, every time you use a dispenser to help wrap your pallets, you save money, because you need to buy new plastic much less frequently.

Wrap pallets in no time.

Because using a wrap dispenser is much easier than wrapping by hand, you are sure to save a lot of time. It may take a long time until you wrap a pallet by yourself and determine whether or not it is done right. This alone makes wrapping a pallet by hand not worth all the time and effort. With this considered, using a dispenser will severely reduce the time it takes to wrap a pallet up, and you can wrap many more pallets in the time it takes to wrap one manually. Therefore, you will have goods that are ready to ship, increasing your business’s output while employees have more time to focus on other tasks.

If you are experiencing issues in wrapping pallets by hand, then it may be time to consider a pallet wrap dispenser for your workshop or warehouse. For these reasons, it would be one of the best investments you will ever make.

It is important to know that the average shopper reads only about 7 words throughout the duration of their trip. Because of this, shoppers rely on specific colors, shapes, and familiar locations in stores and markets to get what they need. To put it more clearly, they know what they want to buy, and are loyal to certain brands.

In order for a brand to become a success, it must have a unique viewpoint and send a clear message for why it exists and why customers should buy into it. Packaging that is effective will make it easy for customers to understand what it is you are selling and what purpose it serves. And of course, the product needs to satisfy the customer for a continued product investment.

Here are four things that you need to do to for your packaging to be seen as unique.

Have conspicuous packaging.

If you look at competitor’s products in the supermarket, you will see all kinds of colors and shapes on each of their folding boxes to not only grab your attention, but also to stand out from the rest. Hire a graphic designer to come up with elaborate packaging so that your product does not get lost in the shuffle when it hits the market.

Have simple packaging.

While you would like your folding box or other package to be unique and catch the attention of shoppers, you would also like to make your packaging clean and free of energy and business. Cereal boxes, for instance, are proven to be effective alone by just having colors, text or a logo, and an image of the product right on the box. Simple packaging will also draw pairs of eyeballs to it when shoppers are browsing shelves full of flashy, colorful graphics.

Make it recognizable.

You may have heard of the “five-year-old test” before. If the brand is recognizable enough to a child, the brand is doing something extremely well in becoming popular and successful. If you have a child and ask him or her to retrieve a box of oatmeal, it will be very likely that he or she will give you a box of Quaker Oats, since he or she can easily recognize the renowned portrait on the box.

You can come up with a creative logo, a catchy brand name, or simply a package design that is out-of-this-world, and customers will easily gravitate towards it.

Create emotional connections.

When a product makes customers feel a certain way, they will act accordingly. They will either buy the product when there is a positive connection or pass it up when there is a negative connection, or no connection at all. It is just like looking at a person that is looking back at you, you are compelled to give the product your attention if something about its packaging catches your eye. While not a huge necessity, many packages contain images of smiling people on the front, so that it shows that you will be satisfied when you use the products inside of them. Packages can also express a certain demographic. If you are shopping with your child, and your child sees a package with another child on it, they will know that it is a product for kids like him or her.

Effective branding does not only come from learning about and adhering to consumer behavior, but also from making a difference to those consumers with powerful messages that will contribute to changes in their behaviors. Now you know what you need to design a package that will help your product sell in stores.